This is pretty much the best summary of most people's problem with the score, mine included.
100 implies that a better run (on that given day, in that given pipe, etc.) would've been impossible—it implies perfection. I think Shaun himself would admit that he could've cleaned the run up, executed it better, increased his amplitude, etc. The point is that it wasn't a perfect run, no way no how, and that despite whatever anyone else is saying, it was pretty obviously a transparent grab at publicity and hype for both White, ESPN, X, etc.
I understand and appreciate that scores are handed out relatively with 70's being average, 80's being good, and 90's being excellent.....I agree that White's run was a sight better than everyone else's, but the truth is that he was scored 94 with a run that included 3 fucking straight airs...that was the real issue.
A 99...99.50.....both would've been acceptable in my eyes. Really, anything other than 100 would've been understandable.