Have you not read anything I, or others, have written?  The iRiver H320/H340 has that feature too (you need to hack the North American versions to enable it though) and so does the iAudio X5.  The X5's battery life is something huge like 25 hours too.  Read reviews like someone said - cnet.com is good.  All three players have almost identical features (those that matter anyway).  The only advantage the iPod has over the other two is it's image (if that matters to you) and the wheel navigation (very nice).  The huge downside of an iPod over the other two is that you have to use iTunes to transfer music, rather than having true plug and play.  The iRivers' only bad featurs (I own an H340 incase you hadn't guessed) is that you can't make a playlist on the fly.  Read a lot of reviews, browse forums and ask questions.  I'm trying to help you here, not saying to not buy an iPod - if you think an iPod offers you the best package, cool.  Make an informed decision, that's my last word on the matter.