Board companies making skis

timmi

timmi

Active member
here is a question. if there was one company that you would actually enjoy seeing it starting to make skis (i know a few already are starting). what company would it be?

i like the idea that has been shooting around about burton making skis.

pretty much every major board store carries burton, im assuming they would pick up on the skis. giving freestyle a more recognizable appearance in the kids today that dont understand freestyle skiing.

not sure if that made sence but shoot away with your ideas.
 
I totally agree that burton making skis would be sick. But they'd call it something different, like red and anon.
 
i would want burton to do it, cause imo they would make the best skis although that company is full of douchbags
 
The day burton makes skis is the day the world exploads. Does everbody not remember the ads they took out in freeskier to say that skiing sucks. Burton skis would deserve to be burned to a fucking crisp.
 
yeah, the N.A.S. are pretty cool. and lib would be the company i'd want to be making skis cause they put a lot of effort into making there products durable and high performing.
 
It would definatly be good for skiing, but it would be pretty weird for awhile, I mean would if armada started making snowboards.
 
the rumour circulating right now is that burton will soon be producing skis which is one reason we are seeing more and more pro skiers sporting anon goggles.

as much as i don't want to see this happen, burton is trying to keep the customers they are losing as more and more snowboarders are switching back to skiing.

 
Mike Douglas said it in the Cream interview....its on that Blog. I seen it a while back in the old freeskier, wasn't too cool. Dude....burton does not like us. Anon is owned by burton, but different people run it. They saw how freeskiing is money, so they are running off our momentum.
 
i dont really care if "freesking has a more reconozalbe appearence to kids today". If they make better skis then its a good thing otherwise i could care less.
 
more recognizeable=more money into the sport=better products out.

factor in the theory that increasing competition will create more advancements in the industry and you get the awesomest answer EVER: a better ski and better skiers.
 
i dont think burton will ever make skis, personally, unless other snowboard brands are making mad coin off skis
 
i think that would be an ok idea, the burton one, because they have power in the industry, like they're all over the place, and they make good, accesible products
 
if Burton starts making skis a bunch of good things would happen, but also bad.

GOOD

-more publicity for skiers

-quality skis because they have all the money/means to make crazy skis

-more crazy ski comps and bigger purses

-sponsorship for more movies

BAD

-take business away from all 'roots' ski companies ie. Orage, Siver, 4frnt, Armada...

-Burton monopolizing snow sports as we know it

-Snowboarders getting mad at us for 'stealing' their style (Burton clothing/skis)
 
It would be cool for the ski industry to have more money, but I don't want it to grow any bigger than it is. If it grew to the size of skateboarding or snowboarding, then the hills would be infested with 7th grade girls who just do it to be cool, or little punks who do it to be cool. If someone asks, and you say "yeah, I ski," then its going to be recognized as you just doing it to be cool. I never want skiing to be that way.
 
I think Burton or some other board company making skis would be cool, I wouldn't buy them, but I think that it would help boarders and skiers get along a little better
 
yes.

and i dont think burton making skis would be the "cool" thing to do like snowboarding. snowboarding started with "rebels" that started to do somethign else in the snow besides skiing, so its not like saying 'yea i ski' would get as much popularity cuz its already pretty mainstream. by mainstream i mean skiing in general, not freestyle in particular. if you go up to some random 7th grade girl and say 'i ski' theyll most likely think of just regular skiing.
 
yea. FUCK burton. that company is everything that is wrong with the snow industry. yes, they make good stuff. ill say that. but that company has gotten way to big for their own good. theres sooo much i could go into, but im tired. just rest assured that i will NEVER be caught dead wearing or riding anything associated with Burton or any of their subdivisions.

any yes, the freeskier thing is true. Sims ran a very similar add in some of the transworld mags as well. two brands i will never support.
 
i could seriously see that happen

Or and oakley/Armada merger.

Option and 4FRNT are made in the same factory.
 
if burton starts makin skis, we shouldn't give them our business, i never saw the ads they put out bashing skiing but thats fuckin low. only reason they'd be gettin into skiing is for the skrilla, the douches
 
its true burton used to have a ton of hate for freeskiers but lately i think they're view has changed a bit. The skiers on anons team are pretty well respected
 
Option manufactured them, now elan's doing it...

And I'm all for our sport to grow, but fucking forget about Burton...read what Douglas said in Cream's interviews....it makes sense...to much negativity from Burton in the past...and now see money...basically...they have their thing down with snowboarding but I think it's not a good mix. Snowboarding is rad but I'm not really for Burton making skis.
 
as said before lib tech makes some now.... but i would like to see butron make them probly, just becasue if someone sees a burton ski some kids are gunna think skiing is cool, thus making skiing domonate again.
 
The only bad part of this would be they would somehow force you to buy their binding and their boots cuz thats what they do with the snowboards!!!
 
It could be good or bad, its hard to say. It would really depend on burton's attitude about it. Like, if you look at rollerblading, about 6-8 years ago, rollerblading was one of the main X-Games events, and companies like GAP, Tommy Hilfiger, all these outside companies started sponsoring pro's because they saw it as a profitable investment. So rollerblading grew until one day the bubble bursted and rolling was not cool, and every company that wasn't core jumped ship, and rollerblading died. Now there's only a handful of really hardcore pros in calif doing their own thing, trying to slowly rebuild. So, I mean it will probly happen eventually, skiing is cool, people are seeing it more and more, but I dunno, I think the direction of a sport is in a lot of ways bigger than just what brands you choose to buy and support, and in some ways, for the average person that just wants to ski it doesn't really matter, but I guess we'll see what happens.
 
^very true

Burton makes sooo many boards, just cuz their name sells.

Have you seen the whole line of Burton boards?

There's like over 40 different boards. The only reason they make so many is because they know that most people buy boards based on their appearence (especially for girls.) So the more different graphics they have, the more selection they have, the more likelyness that a customer will buy one of their boards. They can offer great prices because they they pass on the savings that they get from the discounts they get from buying huge amounts of raw materials.

Just because they're one of the first snowboard companies, doesn't mean their boards are good. I mean yeah, they have many boards that ride like a dream, but when you make a board that's near a grand in price(the vapor) and is dead as a stick, what are people paying for? THE NAME and some technology that's apparently "new."

Correct me if I'm wrong but:

Remember Hexcel skis???? They had nearly the same technology, except they used wood. Burton uses aluminum.

Palmer boards have the same technology but add other materials so the board actually has some liveliness to it, and the ones that have them are half the price of the Vapor.

Pretty much, they're making their cores like the design of a beehive, super light and super strong.

Hexcel's were made in the 70's. The technology has been around, just with different materials.

If I had a company, I would be lying if I said I wasn't in it for the money. But my main concern would be making GREAT skis for what people need. Not GREAT Graphics to sell as many as I can to people that aren't going to be using the product for its intention. Burton is in it for the love of the sport, but more so for the money. In my OPINION.

 
roots companies? i think you mean bandwagon companies!

orage was simply an average outerwear company before one of their employees (can't remember his name) came up with an idea of putting all their funds into the freeride aspect of the sport where they eventually found success.

do i really need to go over siver, 4frnt and armada?

if you want to talk about "roots" companies, rossignol (100 years), salomon (59 years), dynastar (43 years) and hart (51 years and offers customers custom skis). ski companies that emerged simply to get a slice of the "freeski pie" are not and should never be considered a "roots" company. they were never around or alive for that matter to witness the fall of "hot doggin'" in the late 70's due to insurance policies and the years of resorts keeping skiers on the ground

 
I just talked to a burton rep about this today and he said that Jake Burton will NEVER ok the burton name being put on a ski or using their board tech to make skis. they don't mind ANON and RED hooking up skiers because helemts and goggles and clothing aren't actually snowboarding but their cores, edges, bases and tech that go into them is what makes their boards special and so they will never make skis. this is what I heard straight from the rep today. and even if they did make skis I don't think i'd buy them Burton dosen't need more of the snowsports market they are already the largest privetly owned company in snowsports
 
Yes.

If it weren't for those companies Armada wouldn't even have a place to have their skis manufactured.

If anything Rossignol and Salamon are pushing it very far by experimenting with innovative core technologies and putting high quality skis out there at a fraction of the cost of Armadas. Rossignol has been around for 100 years pushing the sport and they have a professionalism that Armada doesn't even touch.

To quote the idiot who is in charge for distributing Armada in Europe: "Armada is a fashion company."
 
Just my thoughts, but I think things should stay as they are, the ski companies at the moment are doing fine and are developing skis well..the market is certainly sucessful and holding to its name, at least whilst there are still rider/skier-driven companies left.

You have the recognised, proven and successful companies (k2, salomon, rossi) and then there are the more independant companies (armada, 4frnt, 9, etc) - I think things work well like this, and whilst they are both targeting slightly different markets, they all sell.

I think its also very similar with the snowboard market..

There is no need to cross-pollinate the two. All it will do is cause shit, and get the entire SNOW industry into a money making scheme, driven by money rather than progression and enjoyment..

I wouldnt be surpricsed if there are mergers and discussions happening between companies as we speak, and overall (apart from having more $$$ injected into the sport) having a company like burton making skis, i think the whole industry could become a sellout and far too commercialised.
 
I could care less. i wouldn't buy them. Burton snowboards are not good performing boards. You are paying for a name. There are so may better board companies out there.

As for the "cool" aspect. i don't think you'll see the sport exploding because of the cool factor. Maybe twin-tip sales, but actual usage? I don't agree with. Because freeskiing takes a lot more than just going down the hill. The average rider can pick up a snowboard and falling-leaf it down the hill. As does freeriding on a board. You stil have your grouping of freeriders and freeskiers, because it takes a different level to do.

In the end anyways, more customers means more money, which means (usually), more R&D and better products.
 
I say let them do it, just nobody buy them. Let them lose money. Let Burton know they can't touch this sport. They hated on us too long and deserve some disrespect.
 
AMEN!!!! the last thing that should happen to skiing is it to be the "cool" thing to do. i hate when people do shit just to be cool, it just robs the sport of its roots, ya know?
 
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