Was wondering if this would come out in the forums before we got a chance to post it.
First off - this is totally awesome news.
Nothing is going to change about Newschoolers. Over the years we have grown into a massive force in this industry, and proven that we are a successful and stable business.
Even the most ou of touch greedy business executive can't disagree with the fact that Newschoolers is an incredible business.
So even if there was corporate douchebags at this company, they wouldn't mess with what we've built.
Good news is that we already know everyone over there, and they have a truly awesome team, from the employees of powder all the way up to the senior executives.
Personally I think that this is going to be an awesome relationship. I've always really respected powder as a magazine, and thought that they do an incredible job at putting out a high quality book. I'm excited to be able to tap into that knowledge, and learn from them as peers. Remember that powder has been in this industry for almost 40 years!
Well also be able to tap into things they do... Ski tests, mountain information, varied content, etc. It's exciting that they are a publication from the complete other side of the ski industry than Newschoolers.
Newschoolers is an ultra-focused and super core media outlet for the stuff that were into. Well always be that, and we will always stay true to our roots. Something like this allows us to be aligned with something that also represents the other side of skiing, pow, big mountain, etc. So as an overall media company, NS and Powder offer a really complete package without either having to sacrifice anything about what made them what they are.
So all in all, I think this is some of the most exciting news ever to happen in skiing. This partnership gives people such an awesome one-stop shop for every aspect of skiing. Don't like park? Buy powder... You're still supporting Newschoolers.
So all in all, I'm really excited about this next phase in our journey. Can't wait to work with Derek, Ashley, Rogge and everyone else over there.
Next step... World domination.