the only company that makes there own skis nowadays is moment, and judging by the shotty quality ive seen in all of there pairs, it shows. pretty much every ski company makes there skis in different factories, because when you buy in bulk, its cheaper for the consumer. 4frnt, ninthward, some dynastars, and tons of others are made in the Elan factory. Look at Armada, they get there skis made my atomic. As for bindings, there is no other price. the price that head is going to market the bindings is the same price that 4frnt is gunna sell them for. Its good publicity for both companies. why not have someones bindings with your name on it? It makes all of the riders know what good quality and lets them give even feed back about whwat they are riding. Mainly, its easier to just sell bindings with your name on them, rather than spend countless days, months, years, etc. designing a new freestyle only binding. why not just sell an awesome freestyle binding directly through freestyle/all mountain based companies. More bindigns are produced, which makes them cheaper for the consumer. my only argument is look at Look, rossignol, roxy, and dynastar. same bindings, different name. well i think that sums up my rant. discuss