I don't know anything about andy mahre, except the bad frontpage picture right now. What is that? how did that mas the ns front page? I never thought pep fujas was an amazing skiier, but someone at k2 liked him, which is why he is in videos, which has probably made him a better skier now, but other people could have used that sponsorship more. It's like brad holmes being in ski movies and in huge marker ads. What has he done in the last 5, 6 years that stands out. A lot of this stuff is marketing and who you know. My opinion is that being in the x-games and in magazines isn't what skiing is all about anyway.