not because its cool and hip, but because its good quality for not very much money. FD is a younger company and from my experience isn't as good quality as saga
i have the same question i have a sag gold coast jacket right now and i love it but now i want to buy pants and im not sure weather to go with saga or first drop but im leaning more twords saga cause i allready have it..
neither. Saga makes Stylish, but flimsy and careless products with slow customer service. On the other hand First Drop makes ugly, but sometimes durable procucts with fast customer service.