^as opposed to what?
salomon? rossignol? ninthward? amplid? faction?
in all fairness, the name was never conceived in an attempt to sell tons of skis by Scott, it came about from something he knew, somewhere where he had a lot of experiences, and was basically just the name he gave to his project that started in his garage. it was catchy, and it stuck and personally i cant imagine a better name for it.
the name ON3P is significant to us because it reminds us of our company roots. yes we are in a factory now, but the name ON3P brings me back to last year when we were in a 300 sq ft. single car garage in tacoma, to trading PMs with Scott for hours about ski design and our dreams and aspirations for what was then just a group of kids who wanted to make some skis for ourselves, and what is now a legit company who's goal is make a quality product for the masses to enjoy as much as we ourselves do. we do it out of the love we have for the sport, and for the people that have helped us get to where we are now.
to us, ON3P is a lot more than just a street name, it represents what we as individuals are able to accomplish and what we have accomplished. we are reminded of it everyday, and we wouldnt have it any other way.