well like someone said they could have just bought a licence from Oakley, or they could have just gotten Oakley to make their goggle line. Sort of how Fox sunglasses are just oakley at heart. I know that the two brands are pretty cozy as most oakley atheletes rock the giro helmets ( dumont, JP, etc). In my mind it could be just a rebranding.......like the strap designs look alot like Oakleys, the frame is nearly identical, but the lense is actually pretty different.