Marketing job in the ski industry

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z[plat]

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So I am a sophomore at

Northeastern University in Boston, MA. And if you’re not familiar with the

program, most people usually study for 5 years (still 8 academic semesters) but

within those 5 years they complete 3 six month “co-ops” A co-op is like a real

job, more serious and substantial than an internship and my major requires them

to be paid. I’m a Business Administration major with concentrations in

Marketing and Management and a minor in Sustainable Business Practices. I will

be going on co-op this January. So while the school has countless opportunities

in Boston, and across the US as well as around the world, very few are

specifically in the ski industry.

Ideally, I would like to

co-op on the West coast in a marketing/brand management capacity. (ex. Jen Naftulin for Salomon, or

working for Alli Sports)

I am already contacting

companies seeing if they could create a position for me, but I need

connections! I would be extremely appreciative of anyone who could help me out

with who to contact specifically. Any advice for how to try and make this

happen or their personal experiences would be awesome!

*Sparknotes: Need

connections/advice on how to break into the ski industry a bit with a six month

paid position. (co-op at Northeastern University)
 
good luck getting any company to "create a job for you," especially one that is paid. We are recovering from a recession after all. The easiest to obtain would be a position in sales, because it's commission and companies will hire just about anyone with a face for this.

You could get a position for a ski resort pretty easily. Or, you might want to check out the k2 website for job openings in Seattle because I was on their site recently and they had a ton of job postings.
 
not trying to be a downer BUT unless you have a good pitch on specificaly how you will benefit the company no one is going to create a job for you.
 
Yeahh, struggled a bit with that. That's what happens when you just lurk on Newschoolers and never actually make threads...
 
Thanks for the link. I realize its going to be really difficult to do. Obviously its a tough industry to break into, especially trying to get a paid position. There was a co-op for Betty Rides in Oregon for this semester so hopefully that opens up for this spring. But I will be contacting K2 and a lot of other companies. You really think it would be easy to get a marketing position for a ski resort? What's your reasoning? I would be just as down to do that, and I guess it could be considered less "glamorous" so potentially easier to get?
 
Hit up a small company like line. I'm sure they'd be willing to fire a bunch of people to create a job for you and probably willing to pay you double whatever your worth.

I mean, how could they pass you up?

Hopefully the marketing job involves embeding codes for banners and video promos online.
 
yeah well it's not as glamorous as it sounds, but most ski resorts hire a ton of seasonal staff. It wouldn't be hard to get a job for one of the hills around here coordinating events like parks comps and stuff. I worked for Summit at Snoqualmie for a while doing marketing-- job fairs/designing stickers/t-shirts, organizing events and staff orientation. It wasn't hard to get, but it's not like these jobs pay anything, either. Just show up to a job fair-- tis the season.
 
I hate the action sports world. Working in it, I mean.

I've now worked for K2 and Hyperlite. It just isn't my cup 'o' tea, I need to get out sooner or later..
 
Welcome to the club sweetheart. I am a Business Administration major with a triple minor in marketing, public relations and advertising. Things in our field don't really just spring up, as unfortunate as that is.... However, its just like anything in this world and just being at the right place at the right time. Last December i distinctly remember seeing a post on jiberish's website under an opportunities link or something like that mentioned that they needed a position in the marketing field filled, like everything it was unpaid.
The way i see it, we have two options. 1. Research our ass off looking for that right place affect, then take the unpaid internship or whatever fancy word they use to call "bitch work" and hopefully earn your strips and hopefully a larger bank account. or2. Take a job in an unrelated field that is willing to pay money to kids right out of school like ourselves. Then when you have established yourself and created a working resume venture off and do what CEO's do... change career fields and make buku bucks and finally enjoy what we really want!
Best of luck to you... PM me if you need anything or find anything also :)
 
i have far worse advice than probably everyone in this thread, but my friend got his masters in marketing, worked at my shop for 10 months and got a job doing online marketing and google analytics with a rossi rep who started his own marketing company for various action sports companies, so basically i guess just any step into the industry can help is my advice.
 
i have far worse advice than probably everyone in this thread, but my friend got his masters in marketing, worked at my shop for 10 months and got a job doing online marketing and google analytics with a rossi rep who started his own marketing company for various action sports companies, so basically i guess just any step into the industry can help is my advice.
 
Ahh yes I hope it does too! Then if I ever mess up with any kind of social marketing I know there will be a thread promptly complaining about X Company's incompetence on newschoolers.

 
Just being honest here... not mean.
You have about a 3% chance of getting a paid job with a ski company. I say this because 97% of the jobs they would have for marketing, require a degree, and the other 3% are unpaid interships which you would need to convince them you are worth paying for.
You do however stand a chance at a ski resort. They hire lots of jobs seasonally that don't entirely require degrees... Marketing on the other hand is tricky. You may be able to get something in sales. I know that Mammoth is currently hiring an interesting position that doesn't require a degree.
"Seasonal Position: UNBOUND EntourageJob Description:[/b]These engaging and energetic dyanamos are the on and off hill hosts of Mammoth's Unbound Terrain Park program, [/b]delivering marketing information while promoting Mammoth Youth Action Sports. The Unbound Entourage are the front line faces of The Unbound.You must be flexible, adventurous, fun loving and passionate about life and Mammoth. Also, an entrepeneurial spirit, creative mind, and responsible work ethic are keys to success as a member of the Unbound Entourage.It's all about meeting new people --- from athletes to gamers, from doctors to firefighters --- you are the link between these important people and Mammoth!Informs terrain park and on-hill guests of resort services and special events. Moderates Terrain Park flow, and directs skiers & snowboarders to facilities in the lodges and around the ski area. Serves as an "On-hill" host, assisting with hill safety as well as providing information and direction to our Guests.Off-hill, delivers promotional information at various Mammoth locations around the mountain and town, from Hyde Lounge to the Quiksilver store to Mammoth Mountain lodging facilities.Job Requirements[/b]:Previous customer service experience required. Ability to effectively present information in one-on-one and small group situations with guests.Advanced skiing or snowboarding ability required.High school diploma or GED equivalent. Exceptional customer service and friendliness."
 
On that note....
Go to http://www.malakye.com
type in internship into the job search box.
Those are all of the current listed internships in the action sports industry (including skiing). I don't see any that are paid... but maybe you could get one that is part time and work part time as a server or something to make up for the costs.
 
Ok, thanks to the people who provided some helpful feedback! I will look into resorts and what I could do there. I might just take a general co-op in Boston or on the west coast to get some solid experience and then develop my own next year. And yeah, malakye.com is a sick website that I look at quite a bit.
 
Mt snow in Vermont has a position reserved for marketing interns like yourself every winter. A couple of friends of mine at Lyndon did it. I did mine at Burke mountain and Stowe. It's fairly easy or at least do able to get in at most resorts. Especially coming from northeastern. If you're trying to get into marketing at a resort a decent thing to at least look into would be the real estate development going on at Stowe right now. They have a good network of people to help students. Not in your specific field but in the ski industry real estate is a good place to be well versed. Plus if you get in there you never know who you'll meet. It's a small world.
 
Sorry for the dub post but just a bit of advice if you do decide to go the ski resort route. Don't go somewhere that creates a position for you. If they do this it means you are the first and teaching you is something of a full time job that will get passed between people ultimately leaving youre training lacking. There are tons of mountains looking for interns like you and have had interns in years past and have people there just to make sure you're both getting what you need out of the experience. Gluck.
 
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