Whatever you end up showing them, make it something with lots of dubs and technical tricks. I tried showing some of my friends one of Tom Wallisch's Slamina segment and they didn't get it. Then one of my gaper-ish friends showed them "I'm on a Boat" ski edit and they were amazed
JOSS 2010 - TEAM CANADA from Jon Olsson Video Blog on Vimeo.I know it doesn't really have many rails in it but I always thought this not only showcased good tricks but also just some guys having fun on and off the hill.
this one is like a compilation and its a little old, but its still pretty sick. USC ones are always legit, and i think oakley was one of the first ones i saw, with the fire on the rainbow rail