Yes this. Leica's are highly priced due to their German design, which is one of the good things about them. On the otherhand, they make in small quantities and are primarily bought by a subculture that only shoots Leica because it's "Leica". Thus allowing them to charge absurd amounts. Hasselblad on the other hand is priced highly, because of everything about it is amazing. Build, quality, res..,, the list goes on.