I think what many people are thinking is that he is boring from a marketing standpoint. You have to stand out from the crowd at least a little bit, especially in an industry where everyone is trying to do the same stuff, in the same outfits, at the same place. While it's refreshing to see an interest piece on somebody who isnt a caricature of the unkempt, stony boardsport enthusiast, its pretty obvious why guys like Walter dont get more attention (from the looks of it, he probably wants it that way, anyways). But you dont have to be a dreaded kushbeast to be popular, just look at Jon (buy Jon has the whole billionaire playboy thing going for him) or Candide (all you have to do is stomp Chads at 16 and then go on to be one of the greatest to ever click in). Also, it would be interesting to see the division of opinions between those who ski for skiing, and those who ski (or everything but) for the image. Skiers appreciate skiers, stoners appreciate stoners. Now of course the two are not mutually exclusive and there is some overlap, but its easy to see how cliquey the industry is, even from a distance.