4frnt Pique

CamBrowne

Active member
are they even a twin tip?
they certainly dont look like they are. I am surprised that 4frnt a core free style company would come out with a non-twin tip ski (that isnt fat). considering most free style companies, you would think, would want to stay away from more "normal" non-twin tip skis.

any one know the deal with this?
 
yea they dont look like they are twins...they are 78 underfoot...maybe it is just an experiment to see if they can appeal to the rest of the ski crowd
 
Uh oh, your "hardcore" park company just went mainstream... What'd ya do now trendy little followers?
 
they were never a hard core park company
their first ski was a all mountain ski.
know your shit before u try and rip on it.
 
I would say 4frnt was the original hardcore ski maker. They had a lot less backing than armada and i think you can consider the MSP a park ski even though it's stiff and rips everywhere. They're still sick, who cares if they make a groom ski, you gotta stay afloat. If it's not up your alley, don't buy it.
 
The pique is a good idea for 4frnt - will go well in places like Australia where there is predominantly hardpacked stuff/ice - so its good to have something thinner & stiffer
 
line did something really similar with a ski, but it didnt last. personally, i just hate 4frnts quality, my skis literally started seperating. base was just coming off on all 4 sides.
 
I'm recommending this ski to 40 year old woman who want to rip the steep groomed bowls of Vail! EPIC!!!!
 
I didn't know people still made skis under 80 underfoot that weren't race skis.

those things seem lame.
 
4FRNT said a few years ago they wanted a 5% amrket share of the ski industry.

Now that theyre showing up in more mainstream ski shops, they can drop some directionanl shit to compete with K2 and other big names.
 
ding ding..theres no way you could get a 5% share of the overall market when you only offer such specialised ski designs, which really, are quite impractical for conventional skiing, this looks like it may bridge the gap
 
Hey man, it's progression, I swear...

Or most want a Lambo like Jon

(even though he made the $ from investments).
 
Why, I wonder, would any shop want to pay significantly more per pair for a completely unproven all mountain ski made by a company that specializes in something else?

No one buys 4frnt.
 
Well established companies like Salomon, K2, Rossignol, Head, Volkl etc already have entire ski lines dedicated to conventional skiing, so it could only be core freestyle/freeride companies that could follow the same path 4frnt are taking.

Doing this has serious downsides though, yes you can penetrate a greater shre of the market (IF it works), but at the same time you can tarnish your brand image and lose brand loyalty among existing customers as they can be seen to lose what was once their core product..Consumers have very low switching costs between brands and skis aren't exactly high involvement products too so it's something companies like 4frnt should consider wisely
 
actually, buyers in Europe (I mean buyers for shops, not consumers) love 4frnt apparently.
 
Well actually, the Pique is based more on a european market, and not so much the US. Thats why not too many shops are going to carry it in the US next year because there is no demand for it specifically. The market is almost purely european because everyone wants a ski just like the pique over there
 
ummm maybe ill say "fuck you"

you dont see a snowboard company like rome making directional snowboards, even if the pique is for a euro market (and hopefully only) its still kinda lame

but that doesnt matter because they make good product, ive put my stls throught the worst (street rails, rock skiing down half of whistler in early november) and they are still good
 
hahah, awesome contribution. +1 for you

as a former 4frnt owner, my personal opinion is that although the durability was definitely lacking, my skis absolutely killed it until the moment they broke. if they can put this kind of functional quiality into a ski that isn't going to take nearly as much abuse as a park ski (and therefore last longer), i think that they'll have a shot at making it outside of the "core" park skiing scene. good luck to them.
 
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