for someone who's been to war, you sound very naieve.
people care if it is brought to their attention, case in point this thread.
no one would give a flying fuck if chris beniot was dead if they didn't know, but they know, so they are just passively posting a sympathetic comment. I'd hope that a soldier could understand that, but apparently not. If you go ahead and make a thread about how 8000 AIDS patients die a day, people way say, "Damn, that sucks, rip..." etc. etc. and everything they would say if a WRESTLING STARS death was brought to their attention.