Sometimes companies have to change their business model to stay afloat, and sometimes markets get saturated (especially apparel) with a lot of competition. I'm sure he found an opportunity in this niche market of cables.
Not gonna lie, this almost seems like a pretty sweet switch up. I'm down. But yeah, as stated above, this is probably like a back to school-style drop. Who needs hats and hoodies right now? It's still summer.
I was just thinking the same thing... The beanies when they were "EC Headwear" are some of the best beanies I own.
I get that the USB/phone cable thing, and they've been recognized in all sorts of magazines and whatnot but Matty, bring back the original hoodie/hat/shirt/beanie drop pleeeeease.
Its called making money. The company is called eastern collective. They aren't tied to any specific product line. In a couple years if theres a place for them to make a different product with their name on it they probably will.
Thought I'd come say hello. I started making beanies 10 years ago on NS which is crazy to think about! Anyway I launched the tech accessories about a year and a half ago alongside the apparel and things really just naturally took over. I would have never thought that it would have gone full tech products.
So there will no apparel in the collection moving forward.
Things change and evolve. I almost had my leg amputated 3.5 years ago at Loon and I just can't ski as much as I used to, and it's been fun working on new things.
I was planning on making a thread soon to sell some left over hoodies and beanies for a deal.
well, looks like i need to cherish my EC biggie talls even more now. sad to see you stepping out of the ski game, and you had a fucking awesome company while it was around. definitely stoked on a sale thread though.