Well you can do a lot with 10k or less. Are you looking at anything in particular?
My suggestion, something with AWD/4WD since I'm guessing you go skiing and drive on snowy roads.
It's nice to have a lot of cargo space.
Subaru Outback
Subaru Forester
Nissan Xterra
Nissan Pathfinder
Toyota Rav 4
Toyota 4Runner
Toyota T100
Toyota Tacoma
Toyota Tundra.
Take a look at all of those. All have good cargo space, and all are pretty good on gas besides the Tundra and 4Runner. They're all pretty reliable as well.