^ In some ways, true, but more often than not, it doesn't work out that way.
It's so hard to get sponsored nowadays. There's so much talent in a tiny industry with only a few large companies. It's not like skating or snowboarding where there are loads of companies, and there's so much money that they'll sponsor pretty much everyone who takes it seriously.
Before kids consider sponsorships, they also have to realize it's a commitment. It's not just a way to get cheap skis and be popular among your friends. You're expected to represent and advertise the company. You can almost call it a job. Keeping a sponsorship won't be easy, either. You need to live up to it.
Sponsorship shouldn't be the first thought on your mind every time you go skiing. If you're talented enough, you don't need to worry about sponsorship, it will come. Just do one thing. Ski.