I think Jiberish decided that they wanted to be Supreme. There's nothing wrong with that, after all, Supreme is just a skate brand that gained mainstream exposure and now makes bank. Why couldn't the same thing happen to a ski brand? The problem is that they decided to start acting like 2017 Supreme instead of trying to build a brand with credibility. Supreme can charge $100 for a hoodie because people will pay $100 for a Supreme hoodie, nobody wants to pay $90 for a fucking Jiberish hoodie. And instead of trying to foster their credibility within skiing, the only community who's even heard of them, they've completely abandoned their core fans. Where's the Jiberish edits? What skiers are they sponsoring? Who can even afford to support them? Lastly, their shit is fucking whack these days, like disgustingly whack.