That's just because you americans r used to buy this stuff for 20 bucks, in europe Volcom, Oakley, Burton.. T-shirts are like 50€. So 55$ for a JL Tee (wich is 41€) is not that much... I don't think the Jacket is 3500 unless its some kind of limited leather edition or something.
JL will be realesed next season i think. And no, you cant bye a jacket for 3500$ frome them, the one with all the fur and shit was designer shit that jon had. Their stuff will cost about the same as oakley stuff