The main reason (as someone stated) is because we wanted to get the right kind of tall T. There's a very specific kind (slim and tall) that you guys wanted, so we have been scouring to find the right stuff. As well, we tried to up the ante on the design, and wanted to keep it ultra-limited edition. All of this made it more expensive per unit. We are growing our store every day, and with your support continually buying our products, we are able to build up more money to buy more sweet gear. In time, we'll get to the point that we can order both quantity and quality, and pass the savings onto you.
In the meantime, the prices are what they are, but know that every dime of profits is going back to producing more and better gear.