I think you are right steeze, judging by the fact that Lesh rolls around in a First Drop STI there are some deep pockets backing this dude. Its easy to hop on the bandwagon.
My guess is since LESH is sponsored by LIBERTY, and the FD photos emerged from the LIBERTY SIA booth in DENVER. Then I use my knowledge of LIBERTY skis which is owned by some rich asshole who made too much money in the stock market and hired people to start him a ski company because he thought it would be fun to own one.
Then I think he made even more money on some tax payer bailout (bonus) or some shitty shit like that, because there is no way LIBERTY skis makes money (they didn't make a good enough product right off the bat, infact every ski fell apart, sound familiar?).
Then he threw a bone out on the table and said if anyone on LIBERTY wants to help him produce other low fabrication cost, high margin products, and being the dirty dog he is, this guy LESH was there with the the self proclaimed most brilliant idea in the world, to start an outerwear company and change the industry! THANK GOD!
LIBERTY'S FIRST DROP?
END TELEPATHIC (TELE-PATHETIC) BREAKDOWN