D-Structure Store

I am curious as to why everyone is all about D-Structure? I think the store is sick, dont get me wrong. I just dont understand why there is so much hype about it. Do they offer more than most other stores? Or is it just held by all skiers to be the mecca for ultimate street gear?
 
I live at 1 hour of the shop and the guys who work here are very sick! They are pro skier and the shop is very sick, dope stuff, biggest blade inventory and a lot of rebate! :)

30% on all ski with free fixe.. :)
 
Its the only legit freeski shop in Quebec cuz they carry all our favourite brands ... the only online freeski shop in canada and the only online ski shop in the world that has free shipping for us canadians
 
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