I have 2 $15 Itunes giftcards that I have no use for. I will be selling both together (that's $30 dollars total for you math experts) to the first person willing to paypal me $24 USD.
there are, however, people who prefer to support the artists directly. one major example would be daft punks new album. i bought it on itunes to support them despite my usual tendencies to use a youtube-mp3 converter.